9:00am–9:10am – Welcome, Introductions & Course Goals – WFCA
9:10am–9:55am – Understanding the Four Major Social Media Platforms – Jason Davenport
9:55am–10:55am – Getting Engagement: How to Make People Stop, Watch & Respond – Jason Davenport
10:55am–11:05am – Break
11:05am–11:25am – Misinformation in Forestry & Natural Resources – Nick Smith
11:25am–11:45am – Why Forestry Professionals Need to Communicate – Blake Manley
11:45–12:05pm – What the Public Thinks & Finding Common Ground – Nick Smith
12:05pm–12:25pm – Speaking to Media & Providing Public Testimony – Nick Smith
12:25pm–1:05pm – Lunch
1:05pm–1:30pm – What Works in Forestry Communications Today? – Sara Duncan
1:30pm–1:55pm – Staying Effective as Communication Changes – Blake Manley
1:55pm–2:25pm – Public Interaction Training – Sara Duncan
2:25pm–2:55pm – Media Interaction Training – Sara Duncan
2:55pm–3:00pm – Wrap-Up & Key Takeaways – Blake Manley